Resources for marketers, retailers, and suppliers
Industry assets
We have suite of assets available to download and use for marketing materials.
The assets include recipes (available to view on the consumer website here) , videos, orchard imagery, print collateral and market research reports.
Please email communications@nzavocado.co.nz to discuss asset requirements.
Resources download are strictly for the promotion of avocados from New Zealand and credit must be given.
| Title | ||||
|---|---|---|---|---|
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Report: 5+ A Day Avocado Promotion report 211 downloads |
Marketer's resources, Retail toolkit | 14/05/2024 | Download | |
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Retail toolkit promotions 410 downloads |
Market, Marketer's resources, Retail toolkit | 29/11/2018 | Download | |
|
2018 Ripeness Guide 371 downloads |
Market, Marketer's resources, Retail toolkit | 22/11/2018 | Download | |
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2018 Ripeness Backroom Guide 406 downloads |
Market, Marketer's resources, Retail toolkit | 29/11/2018 | Download | |
|
Ripeness posters portrait 323 downloads |
Marketer's resources, Retail toolkit, Retail toolkit | 29/11/2018 | Download | |
|
STOP Avocado Theft 12 downloads |
Market, Marketer's resources, Retail toolkit, Technical Resources | 22/11/2018 | Download |
New Zealand market grade standards
New Zealand market grade standards differ to those for export. Please click here for New Zealand market grade standards.
New Zealand market maturity requirements
Best practice requirements for pre-harvest avocado maturity exist to ensure consumers enjoy a positive eating experience which results in re-purchase of avocados. Please click here for New Zealand market maturity guidelines.